Visual Electric launches an AI-powered image generator with a designer workflow focus

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Visual Electric, a institution backed by Sequoia Capital, has launched its generative AI-based image-generation instrumentality aimed astatine designers.

The institution was founded successful November 2022 by CEO Colin Dunn, a erstwhile executive astatine Universe, a mobile building tract (Dunn besides worked astatine Facebook and Dropbox); Chief Product Officer Adam Menges, a erstwhile Apple worker whose startups Lobe (a creation tool) and Lowkey (an AR crippled company) were acquired by Microsoft and Niantic, respectively; and Chief Technology Officer Zach Stiggelbout, who worked astatine Microsoft connected Lobe.

Mood picker for nan Visual Electric image procreation tool

Image Credits: Visual Electric

Dunn told TechCrunch complete a telephone that a batch of generative AI-based image creation interfaces are not focused connected nan workflows of designers.

“We started Visual Electric because generative AI is an interface problem. Existing devices trust connected a linear chat metaphor. But productivity isn’t linear, it’s messy. So we built our merchandise astir nan imaginative process. Our generative canvas lets you dispersed out, make a messiness and activity spatially,” he said.

Dunn said that AI-based image procreation is astir apt still successful a “pre-ChatGPT era.” What he intends is that existing image-creation solutions haven’t reached nan wide entreaty of ChatGPT. Visual Electric launched its beta successful February for schematic designers, advertisement creatives and conception artists moving successful companies specified arsenic Stripe, Affirm and Riot Games, and creation studios for illustration Instrument and Manual.

The CEO mentioned that a batch of its existing users were looking for solutions wherever they could easy create an image and modify it aliases iterate connected it till they reached a satisfactory stage.

How does nan level work?

The interface is elemental to get started: You person to type successful a punctual to get 4 options based connected an infinite canvas. You tin iterate arsenic galore times arsenic you want to make a suitable image for your project. While penning a prompt, you tin besides prime a colour palate, what colors to exclude, format and a temper including Airbrush, Film, Cinematic and Neon.

The instrumentality is free to usage but location is simply a headdress of 40 image generations per day. You tin salary for nan premium scheme that starts astatine $16 per period for amended procreation speeds and nary limit connected image creation on pinch a licence to usage these pictures commercially. Visual Electric said that nether some these plans, immoderate image you make is shared pinch nan community. However, if you salary for nan top-tier $48 per period plan, your snaps are backstage and you get moreover amended velocity for image generation.

The instrumentality besides has features for illustration “touch” to modify different parts of a generated image pinch a prompt, an upscaling characteristic for premium users, nan expertise to region nan inheritance aliases make variations by changing nan “creativity” slider and a “remix” characteristic to springiness an existing image a makeover.

The institution was founded successful 2022 and it has raised $2.5 cardinal successful backing from Sequoia, BoxGroup and Designer Fund.

Touch Up characteristic connected nan Visual Electric image procreation tool, which allow

Image Credits: Visual Electric

Visual Electric uses Stable Diffusion arsenic nan image procreation exemplary on pinch GPT-3.5 Turbo to powerfulness auto-generated punctual suggestions. The instrumentality besides deploys GPT-4 to make a punctual from an imported image.

The institution doesn’t person a mobile app yet but is considering moving connected it adjacent year.

In nan past year, companies for illustration Google, Meta, Amazon, Adobe and moreover Getty Images person launched galore image-generation tools. Chatbot platforms for illustration ChatGPT and Poe person besides integrated image generations for easier access.

Visual Electric thinks that its attraction connected a circumstantial group of users will springiness it an edge. Recently, different devices for illustration Vercel and TLDraw — which precocious raised an further $2 cardinal successful funding — person besides experimented pinch interface-generating features.

Source Technology